Blackbeard Coffee Roasters is a small batch specialty coffee roastery located in the heart of downtown Greenville, North Carolina, just a block away from East Carolina University's main campus. The company embodies the adventurous spirit of the local community while challenging the status quo established by national coffee chains.
Founded as a small-scale operation, Blackbeard began by roasting coffee one pound at a time and selling at local markets and fairs. In response to growing customer demand, the company has evolved alongside the city of Greenville and its loyal customer base to become a substantial commercial wholesale and retail operation with a brick-and-mortar storefront on Fifth Street.
The roastery specializes in hand-roasted, small-batch coffee that combines classic coffee traditions with the latest specialty coffee trends and modern technology. Each batch is carefully monitored by artisan roasters who leverage cutting-edge industry technology to digitally track and log every roasted batch, ensuring consistency and quality. Their commitment to freshness is evident in their "roasted to order" approach, which guarantees that beans are roasted fresh for optimal flavor.
Blackbeard Coffee Roasters prides itself on offering pure, natural coffee without additives or mold, sourcing beans for their unique flavor profiles shaped by their native soils and climates. The company offers a diverse range of single-origin coffees including offerings from Brazil, Ethiopia (Fair Trade Organic), Nicaragua, and Bali Blue Moon, as well as their signature House blend and Espresso roast.
The company operates with a customer-centric philosophy, backed by their "Happiness Guarantee" that promises to make things right if customers aren't completely satisfied. Their mission is to deliver a high-quality coffee experience through fresh roasting, unique flavor profiles, and unparalleled customer service. As they put it, "your satisfaction is our treasure."
Beyond their retail operations, Blackbeard has expanded into wholesale partnerships, supplying coffee to local establishments including Christy's Euro Pub, Sidebar, and Great Harvest Bread throughout Greenville. They also offer a subscription service called "Crew Pass" that provides customers with 15% savings, early access to new flavors, and free shipping on orders over $50.
The downtown storefront features a bright, modern atmosphere where skilled baristas hand-craft coffee and tea drinks, creating a welcoming space for the local community and university students. Through their growth from market vendor to established roastery, Blackbeard Coffee Roasters has maintained its commitment to quality, community, and the adventurous spirit that defines both their brand and their hometown.